Vehicle wraps are one of the most powerful methods of marketing and
advertising your business. Vehicle wraps are your business’s mobile
billboard, your call-to-action, and your business card all in one. But
how effective are wraps, and are they a good investment?

According to the Outdoor Advertising Association of America (the
OAAA), “mobile advertising can be the most effective and efficient
form of out-of-home advertising, reaching more consumers at a lower
cost per thousand impressions than any other form of advertising.”

Not only can a vehicle wrap garner more impressions, but it costs
nearly the same as a billboard vinyl AND protects your vehicle’s paint
job. A professional wrap can also last three to five years.

As far as the return on investment (ROI) goes, vehicle wraps are a
fantastic investment. For the relatively low advertising cost of $1100
(starting range), the wrap can mean quite an increase in sales. For
example, the Intuit.com article cites a wrap customer who tracked his
leads, and said “his sales shot up from $42,000 to $219,000 in 10
months due to his wrapped trucks.”